Robert Frost was wrong.

If you don’t know who Robert Frost is, just turn to somebody – anybody – with an entrepreneurial spirit, and ask them to name their favorite poem. Odds are pretty darn high that they will refer to Mr. Frost’s iconic ditty, “The Road Not Taken.”

The lines of the poem are some of the most well-recognized poetry in the world, this side of “roses are red, violets are blue.”

Here are the final three lines of the poem:

Two roads diverged in a wood, and I –
I took the one less traveled by,
And that has made all the difference

That’s Robert Frost.

Most every entrepreneurial thinker under the age of 45 probably believes that the road less traveled symbolizes their courageous journey through life.

They believe the road less traveled is about risk-taking and their desire to live their lives differently.

Oh, silly silly people.
I hate to tell you, but it’s all a heaping hamper of hogwash.

Robert Frost missed the point.
And if he didn’t miss it, then you did.

Decisions of Successful Leaders woman

When Information Becomes Overwhelming

Automatic notifications have become such an essential part of our lives. We live our lives by auto-notifications.

Back when I was a kid, we had to proactively look at the calendar to remember our meetings. Oh, the horror!

We had to watch the evening news or read the newspaper to find out what was happening in the world. And we had to look at an actual clock to figure out if it was time to go to wherever we had to go.

[Editor’s Note: For those who don’t understand, there used to be things called “clocks”, which were like notification-less Apple Watches, but bigger, and they hung on the wall instead of on your body. Unless your name was Flavor Flav. Long story – Google him.]

Today we get automatic notifications in real-time to remind us and inform us about stuff. That’s good.