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I’ve got a bedtime story for you. It’s called “How Successful Companies Get There.”

I know, it’s a horrendous title for a bedtime story. I promise we will workshop a new one. In the meantime, you get what you get and you don’t get upset.

As for the story, I’d like to say it’s a parable. It’s not a parable, it started off as one but then quickly evolved into not one. But it’s fun to say “parable” so let’s stick with that.

Whatever it’s called, if you want to build a successful company, I suggest you sit down, grab a cuppa cocoa or whatever cuppa comforting concoction you choose, and let’s begin.

Our story starts Here.