(pronounced “fin-knee”)

The Latin word actually has two meanings: one is “end” and the other is “finish”.

The definition you select in any given scenario says a lot about who you are.

One definition is ultimate in its mindset. It’s done. It’s the end. Goodbye.

The other definition is goal driven. You’ve reached the finish, achieved the goal. It’s time to celebrate your growth and keep moving forward.

One of them is fatalistic. There’s pending doom that awaits at the end.

The other is idealistic. There’s purpose and meaning and striving for the finish.

This is a very important distinction so we’re gonna come back to it in a second.

But first, the Roman Empire.


It Began with Janus

In or around 50 BC, PR wunderkind Julius Caesar popularized New Year’s resolutions.

(Editor’s Note: the Babylonians actually started New Year’s resolutions 2,000 years before good ol’ Jules, but I don’t see Shakespeare writing any plays about Babylonia)

Juju created the Roman calendar and, in so doing, established the month of January. He named the month after the god Janus and deemed it to be the first month of the year.

He was emperor, he was allowed to do such things.

The God Janus has two faces, one looking back and another forward. So at the onset of January, in the godly name of Janus, people would reflect on their previous year and set goals for the coming year.

And such is how New Year’s Resolutions were popularized.

Thanks Juli.

It is from those pompous beginnings that we now make commitments each year to tone our abs, shape our butts and be a better whatever.

But then, come March, we forget most of those resolutions. We lose our drive. It ends.


(Editor’s Note: the Babylonians were a lot better)


Let’s face it, life isn’t about toned abs and shapely butts. It’s not about how many zeroes are in your bank account or how much you paid for that thing you’re so proud of owning.

Those are really nice and all, but they are just background props in the play of your life.

Spenser Somers was forced to learn this lesson at an early age. (We’ll get to him shortly).

Your life- and whether or not you’re a great leader – is defined by your meaning and purpose.

You may not know what your purpose is, but I guarantee that you have one.

Everyone has a purpose.